15 lines
1.8 KiB
JSON
15 lines
1.8 KiB
JSON
{
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"HubID": "5155",
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"Date": "2/26/2025",
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"HubTags": [
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"External Platform Posts",
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"Future Map"
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],
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"Contacts": "c5919Wietske_Helle",
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"Companies": "EatQ",
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"File": "",
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"Image": "",
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"Summary": "<p><a href=\"https://www.linkedin.com/posts/wietske-helle_shutting-down-our-startup-activity-7300111039562493953-k74H?utm_source=share&utm_medium=member_desktop&rcm=ACoAAADgggYBNc4k8X6ubqSkPVIdB0fKUw4yfF0\" target=\"_blank\">https://www.linkedin.com/posts/wietske-helle_shutting-down-our-startup-activity-7300111039562493953-k74H?utm_source=share&utm_medium=member_desktop&rcm=ACoAAADgggYBNc4k8X6ubqSkPVIdB0fKUw4yfF0</a> Its early but indications are that consumers will migrate from using internet start pages (google, netflix, TT, etc) to a single start page that is an AI, which manages their digital footprint, bringing them products, communications, search, creating entertainment for them, placing orders, etc. If so, then brands need to adjust their SEO to convince the AI gatekeeper to be able to reach consumers. In this landscape, SEO is shifting away from keywords towards deeper context (called GEO - generative engine optimization), so all the data you capture becomes more important. I am wondering if you become a specialized index of CPG products that AI will crawl/search to help provide AI search engines with more context. Your model switches from wholesale applications towards D2C applications, where you are helping brands become more findable in this emerging landscape where AI gatekeepers control access to the consumer overlord. Your rev model is subscription where brands pay you to host their GEO data. I think also its is possible that an ad marketplace will emerge where brands will need to pay to get access to their consumer overlords. It might be an easy jump for you to go there as well. </p><p><br /></p>",
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"Notes": ""
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}
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