13 lines
1.3 KiB
JSON
13 lines
1.3 KiB
JSON
{
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"HubID": "2441",
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"Date": "4/28/2023",
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"HubTags": [
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"External Platform Posts"
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],
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"Contacts": "",
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"Companies": "",
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"File": "",
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"Image": "2441__Image_URL.jpg",
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"Summary": "What #trends will take off and which ones will fizzle? When is the right time to start paying attention to a trend?",
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"Notes": "<p>What #trends will take off and which ones will fizzle? When is the right time to start paying attention to a trend?</p><p>Its really hard to nail down the timing of anything, but one tool I found helpful is the simple #productadoptioncurve.<br /></p><p>If we can approximate a trend's consumer adoption according to this curve, that might tell us when to start paying attention.<br /></p><p>When a trend reaches early adopter phase, it tends to accelerate to mass market:<br /></p><p>> Analogy is melting ice - no apparent change 0 to 32 degrees, but at 32.6, it becomes water showing massive and transformative change.</p><p>> Analogy is a sand pile - keep dropping grains of sand long enough and you will eventually trigger an avalanche showing massive and transformative change.</p><p>Change happens slowly, then all of a sudden because it reaches tipping points where network effects take over. All of a sudden can<br /></p><p>happen when trends reach the early adopters phase.</p>"
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} |